Persimmon's sales climb 30%

July 1, 2013
Persimmon’s reservation rate has risen 30% since the launch of the government’s Help to Buy equity loan scheme, yielding 1,124 reservations for the housebuilder. Updating the City on its half year results to June 30 2013, the firm said that the equity loan initiative had “generated a positive response, bringing additional momentum to the traditionally stronger spring sales season”. It …

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