Persimmon to shed 1,100 staff as sales fall by 34%

July 8, 2008
Persimmon's trading update for the first six months of the year illustrates the continuing impact of the so-called mortgage famine, as sales are down by 31% and reservations by 30%. The housebuilder has blamed “the significant reduced availability of mortgage funds and reduction in consumer confidence” for its slowing sales and the cuts it is now making to costs, output …

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